Chi si appresta a frequentare i lidi assolati del nostro paese in questo caldo agosto, se fortunato, avrà la possibilità di vivere un’esperienza senza precedenti grazie all’Internet of things. iPlaya è l’app multipiattaforma che apre ufficialmente un nuovo canale di comunicazione tra utenti e strutture balneari. L’applicazione, sviluppata e brevettata (nel 2016) da iInformatica Srls, consente ai clienti di riservare comodamente dal proprio smartphone l’ombrellone tra quelli disponibili per la data selezionata, di usufruire del servizio barman on demand e di avere sempre a propria disposizione un assistente virtuale. Attraverso il calendario digitale, i gestori, possono tener traccia delle prenotazioni registrate e delle disponibilità residue, gestire i clienti e gli abbonamenti, verificare i pagamenti e monitorare il flusso in tempo reale. Un vero e proprio servizio premium che gli utenti potranno utilizzare scaricando iPlaya gratuitamente da Apple Store e Google Play. Completamente personalizzabile sulle esigenze dei responsabili delle strutture balneari, l’applicazione è inoltre la soluzione per la compliance GDPR del lido, il regolamento generale sulla protezione dei dati a cui i gestori dovranno adeguarsi dal 25 maggio. “Nella Regione Sicilia, dove è già attiva iPlaya abbiamo avuto un successo notevole, in termini di appeal per gli utenti e di management per i gestori – nota Vito Santarcangelo, ingegnere materano, fondatore di iInformatica – un processo di trasformazione in lido 4.0 che ci auguriamo di vedere presto per tutte le strutture italiane”. L’applicazione è completamente gratuita per l’anno 2018, e rappresenta un rivoluzionario strumento a costo zero per gli stabilimenti italiani.
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